Marie Rourke, originally published for Smarter MSP
As a successful MSP, you look to your peers for validation of a vendor, specific technology, or a new service model. Your customers do the same, and when they’re happy, business is good—and your marketing should be even better!
There are a number of best practices for integrating happy customers into your marketing program and using their voices and experience to more effectively market and sell your services. Here are a handful of our clients’ top picks: